Data as of November 2, 2026. Ads are public records from the Meta Ad Library and Google Ads Transparency Center. Lead-cost figures are still benchmarks and estimates, not a price from your ad account.
Use this page to budget pest control leads in Phoenix. The national column is the published, reported, or estimated figure. The Phoenix column multiplies it by 1.06×. A big cooling market. HVAC ads run most of the year. That factor is a judgment, not a measured Phoenix cost per lead.
Judge a pest lead against the value of the agreement, not the first spray. If you only sell one-time jobs, most published home-services lead prices will look too high, and they are. If the plan sticks, you can pay more for the first lead than the first visit is worth.
No pest control ads in this pull for Phoenix. The benchmark rows are still the point of the page. Data as of November 2, 2026. Lead costs here are estimates, not this city’s measured prices.
| Channel | National | Phoenix planning | What the number is |
|---|---|---|---|
| Google search | $90.92 | $96 | Category median, not this trade Pest control is not a subcategory in the 2025 LocaliQ home-services report. This cell repeats the overall home-services median of $90.92 and the overall click price of $7.85. It is not a pest measurement. |
| Meta | $41.26 | $44 | Estimate Estimate. WordStream publishes a Home & Home Improvement leads median of $41.26 and does not split it by trade. Pest control also has no trade row in the search study, so this cell is that category median with no extra scale. |
| Angi | — | — | Not published No Angi range is shown. Angi does not publish a rate card, and the sources we use do not report this trade. |
| Thumbtack | — | — | Not published No Thumbtack range is shown. Thumbtack does not publish a rate card, and the sources we use do not report this trade. |
National
$90.92
Phoenix planning figure (1.06×)
$96
Pest control is not a subcategory in the 2025 LocaliQ home-services report. This cell repeats the overall home-services median of $90.92 and the overall click price of $7.85. It is not a pest measurement.
Can I afford this?National
$41.26
Phoenix planning figure (1.06×)
$44
Estimate. WordStream publishes a Home & Home Improvement leads median of $41.26 and does not split it by trade. Pest control also has no trade row in the search study, so this cell is that category median with no extra scale.
Can I afford this?National
—
Phoenix planning figure (1.06×)
—
No Angi range is shown. Angi does not publish a rate card, and the sources we use do not report this trade.
Can I afford this?National
—
Phoenix planning figure (1.06×)
—
No Thumbtack range is shown. Thumbtack does not publish a rate card, and the sources we use do not report this trade.
Can I afford this?Planning factor for Phoenix: 1.06×. A big cooling market. HVAC ads run most of the year.
No pest control ads in this pull for Phoenix.
Which offers are still running, and whether the lead-cost anchors moved. Written for an owner or the person who buys their ads.