Sample data. Advertisers on this site are invented. Lead-cost figures cite published research and are marked when they are estimates. A live Meta Ad Library import is not connected.
Pest ads that stay up all year are usually selling a plan, not a one-time spray. The first visit is the hook. The quarterly agreement is the business. Google’s 2025 home-services report does not publish a pest row, and this site does not invent one.
Judge a pest lead against the value of the agreement, not the first spray. If you only sell one-time jobs, most published home-services lead prices will look too high, and they are. If the plan sticks, you can pay more for the first lead than the first visit is worth.
6 invented advertisers in the sample file.
608days running
#1Palmetto Pest · invented advertiser
Quarterly plan
Tampa Bay homes. Four exterior visits, interior on request, and fire ants included. The first visit is the heavier one. Month-to-month after the first quarter.
Button: Get a yard price. image creative, no image in this file. Still running as of Oct 30, 2026. First seen Mar 1, 2025. All Quarterly plan ads
385days running
#2Windy City Pest · invented advertiser
Quarterly plan
Chicago bungalows and two-flats. Quarterly service with a fall visit aimed at mice: door sweeps, garage gaps, and bait where it belongs. Not a fogger in the kitchen.
Button: Start the plan. image creative, no image in this file. Still running as of Oct 30, 2026. First seen Oct 10, 2025. All Quarterly plan ads
258days running
#3Piedmont Pest Co. · invented advertiser
Free pest inspection
A technician walks the exterior and the places you are actually seeing activity. You get a written plan price. If you do not want it, that is the end of the visit.
Button: Book the inspection. text creative, no image in this file. Still running as of Oct 30, 2026. First seen Feb 14, 2026. All Free pest inspection ads
212days running
#4Prairie Mosquito · invented advertiser
Mosquito treatment
Every three weeks while the season is on. We treat harborage, not the whole neighborhood. Skip a visit and the price pauses. This is not a year-round spray.
Button: Price my yard. video creative, no image in this file. Still running as of Oct 30, 2026. First seen Apr 1, 2026. All Mosquito treatment ads
137days running
#5Front Range Pest · invented advertiser
Termite inspection
Real-estate inspections and homeowners who want the letter. If we find activity, treatment is a separate quote. We do not bundle a scare into the inspection fee.
Button: Schedule the letter. text creative, no image in this file. Still running as of Oct 30, 2026. First seen Jun 15, 2026. All Termite inspection ads
91days running
#6Cactus Bug Co. · invented advertiser
Free scorpion inspection
We black-light the block wall and the garage. If the pressure is low, we will tell you a plan is a waste of money.
Button: Book after dusk. image creative, no image in this file. Came down Sep 30, 2026. First seen Jul 1, 2026. All Free scorpion inspection ads
| Channel | National | What the number is |
|---|---|---|
| Google search | $90.92 | Category median, not this trade Pest control is not a subcategory in the 2025 LocaliQ home-services report. This cell repeats the overall home-services median of $90.92 and the overall click price of $7.85. It is not a pest measurement. |
| Meta | $41.26 | Estimate Estimate. WordStream publishes a Home & Home Improvement leads median of $41.26 and does not split it by trade. Pest control also has no trade row in the search study, so this cell is that category median with no extra scale. |
| Angi | — | Not published No Angi range is shown. Angi does not publish a rate card, and the sources we use do not report this trade. |
| Thumbtack | — | Not published No Thumbtack range is shown. Thumbtack does not publish a rate card, and the sources we use do not report this trade. |
National
$90.92
Pest control is not a subcategory in the 2025 LocaliQ home-services report. This cell repeats the overall home-services median of $90.92 and the overall click price of $7.85. It is not a pest measurement.
National
$41.26
Estimate. WordStream publishes a Home & Home Improvement leads median of $41.26 and does not split it by trade. Pest control also has no trade row in the search study, so this cell is that category median with no extra scale.
National
—
No Angi range is shown. Angi does not publish a rate card, and the sources we use do not report this trade.
National
—
No Thumbtack range is shown. Thumbtack does not publish a rate card, and the sources we use do not report this trade.
Which offers are still running, and whether the lead-cost anchors moved. Written for an owner or the person who buys their ads.